10SB
Keith Houchin, AIA, NCARB, serves as an Associate Principal at 10 Design, previously holding the role of Design Leader and Operations Director at SB Architects. With a strong background in architecture and design management, Houchin has advanced through various leadership positions, gaining operational oversight of SB Architects' San Francisco Studio during its merger with 10 Design. Co-founding the London office of SB Architects and significantly expanding its staff, Houchin also served as Senior Design Lead for major hospitality, mixed-use, and residential projects, contributing to notable developments such as the Zaria Grand Hyatt and Pendry Park City. Prior experience includes lead designer positions at WATG and Wimberly Interiors, along with design roles at Harris Architecture and Design, Isaman Design, and Above Grade Engineering. Educational qualifications include a Bachelor of Architecture from California Polytechnic State University and a Master of Architectural Management and Design from IE Business School.
10SB
At 10SB (previously SB Architects), we like to say our success is a result of our culture. We're a people-first practice and believe in nurturing a collaborative, down-to-earth workplace where everyone is valued, and people can express themselves freely. That has been solidified with our recent Great Place to Work® Certification™. From our global offices, we continually challenge ourselves to reach beyond our imagination to create inspiring hospitality, residential, and mixed-use buildings and spaces all over the world, with a priority for projects that are right for our people, planet, client, and community. Guided by our tailored and collaborative approach, our process is a journey that focuses on teamwork, communication, and a shared vision. Every client is different, with each project expressing its own unique aspirations, so together we explore each brief to its full potential to create customized spaces that fit the culture and context of each location. Our goal is to design soulful and inspiring destinations that connect people to place, elevate the human experience, strengthen the spirit of community and simply exceed expectations.