2U
Melanie Rodriguez is a seasoned marketing professional with extensive experience in strategic brand and growth marketing across various sectors. Currently serving as a Senior Global Marketing Strategist at 2U, Melanie has successfully developed growth strategies for over 550 online education programs, contributing to significant revenue achievements. Prior roles include Brand Strategist positions at 2U and Stanley Black & Decker, where Melanie managed substantial advertising budgets and executed multi-channel campaigns. Earlier career endeavors included event coordination and marketing support roles at The University of Alabama, culminating in a dual Bachelor of Science in Marketing and Bachelor of Arts in Public Relations from the same institution.
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2U
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2U, Inc. is a diverse collection of more than 3,500 individuals across ten offices worldwide who share a common belief that great universities can redefine higher education to address the critical needs of society.