42West
Amanda Toral is an accomplished professional in public relations and communications, currently serving as an Account Executive at 42West since December 2021, after previously holding the position of Assistant Account Executive. Prior experience includes a role as a Public Relations Intern at Persona PR from January to May 2021, Executive Secretary for the Baruch Collegiate Association of Women in Business from May 2020 to May 2021, and a Social Media Intern at Planned Khaos Events between October 2018 and January 2020. Amanda Toral earned a Bachelor's degree in Business/Corporate Communications from Baruch College, where studies were completed from 2018 to 2021, following education at John Jay College (CUNY) from 2017 to 2018.
42West
42West operates as an independently-owned public-relations and marketing services firm. 42West grew out of The Dart Group, which was launched by Leslee Dart in 2004. Amanda Lundberg teamed up with Dart a few months later. In 2006, after Allan Mayer joined the partnership, the company was rechristened 42West. Since then, the firm's PRprofessionals have developed and executed marketing and publicity strategies for hundreds of movies, television shows, and digital productions as well as for countless individual actors, filmmakers, recording artists, and authors.Over the next ten years, 42West grew to become the largest independently-owned public-relations firm in the entertainment industry. In 2017, 42West became part of Dolphin Entertainment, a publicly-traded producer of family-oriented feature films and high-quality digital content that is delivered to more than 500 million homes in 125 countries.