Javier de la Hoz

Startups. Product. Strategy. People.

I am CEO and founder of 4Pets, the 360º app to make it easier to have a pet.

In my career, I founded the technology agency UP3.in and I have been CMO, Business Developer and Marketing Manager in different Web3 companies.

I invest in stock market since 2014, in crypto since 2017 and I was Binance Angel until 2023. I am an advisor in several Spanish projects.

I am a member of Mensa, the community that connects 2% of the world's population with high IQ.

Since 2024 I am an Estonian Ambassador to Spain with its entrepreneurship program.

I am also a professor of Digital Assets and Blockchain at Camilo Jose Cela University and ELLE Education, in the Master in Metaverse and Marketing and in the MBA in Luxury Brands & Lifestyle.

I collaborate in Intereconomia, in its Web3 section, in NegociosTV and in BeInCrypto as an author.