54
Brad Davies is an accomplished advertising professional with extensive experience in account management and media direction. Currently serving as Advertising Account Director at 54 since July 2023, Brad previously held the position of Media Director at Twin London from October 2020 to July 2023. Prior roles include Account/Business Director at Soundscape Agency and Freelance Account Director at Mindshare, where responsibilities spanned from account management to executive roles. Earlier career highlights include positions at MRM UK and Your Golf Travel, alongside educational qualifications that include a Master of Science in Marketing and International Management from Henley Business School and ongoing studies in Music Production and Sound Engineering at Point Blank Music School, complementing a Bachelor's degree in English Literature from the University of Reading.
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54
54 is a sports and entertainment agency operating across five regions and eight offices: United Kingdom (London), Europe (Sotogrande, Spain), MENA (Riyadh, Saudi Arabia & Abu Dhabi, United Arab Emirates), APAC (Singapore & Adelaide, Australia) and USA (West Palm Beach, Florida). It works with rights holders, governing bodies, household brands and major investors who share its belief in the power of sport. 54 comprises three service areas each consisting of two divisions: 1. Strategic Advisory (Consultancy and Data & Insights), 2. Asset Optimisation (Operations and Commercial), 3. Activation & Engagement (Events and Marketing). At its core, the company has an unwavering belief in embracing the opportunities offered by pushing at the edges of conventional wisdom to turn the improbable into the unignorable.