54
Jamie Boden is an experienced professional in event management and guest experience, currently serving as an Event Executive for 54, where responsibilities include managing international tour events and enhancing guest experiences. Prior roles include a Marketing Intern for ENGAGE Group Ltd, an Activity Centre Assistant Manager at St George's Weybridge, and an Assistant Tennis Coach at Weybridge Tennis Academy. Jamie also held positions such as Event Manager at VPAR, Performance Sport Administrator at Bournemouth University, and Social Media Content Editor at EXTREME. Jamie holds a BSc (Hons) in Sports Management from Bournemouth University and possesses a strong background in operational management, marketing, and customer engagement within the sports and hospitality sectors.
54
54 is a sports and entertainment agency operating across five regions and eight offices: United Kingdom (London), Europe (Sotogrande, Spain), MENA (Riyadh, Saudi Arabia & Abu Dhabi, United Arab Emirates), APAC (Singapore & Adelaide, Australia) and USA (West Palm Beach, Florida). It works with rights holders, governing bodies, household brands and major investors who share its belief in the power of sport. 54 comprises three service areas each consisting of two divisions: 1. Strategic Advisory (Consultancy and Data & Insights), 2. Asset Optimisation (Operations and Commercial), 3. Activation & Engagement (Events and Marketing). At its core, the company has an unwavering belief in embracing the opportunities offered by pushing at the edges of conventional wisdom to turn the improbable into the unignorable.