54
Maria Bywater has extensive experience in recruitment and talent acquisition, starting their career in technical recruitment and progressing to senior roles in well-known companies like Performance54 and Bryson Products Ltd. Maria has a strong background in business development, candidate sourcing, and a passion for finding the right talent for various industries. Maria holds a CIPD degree from ICS Learn and has completed CPD in Human Resource Management Level 3 from Oplex Careers. Maria started their career journey at Calco Services Limited, building a successful desk in technical skills-based recruitment.
54
54 is a sports and entertainment agency operating across five regions and eight offices: United Kingdom (London), Europe (Sotogrande, Spain), MENA (Riyadh, Saudi Arabia & Abu Dhabi, United Arab Emirates), APAC (Singapore & Adelaide, Australia) and USA (West Palm Beach, Florida). It works with rights holders, governing bodies, household brands and major investors who share its belief in the power of sport. 54 comprises three service areas each consisting of two divisions: 1. Strategic Advisory (Consultancy and Data & Insights), 2. Asset Optimisation (Operations and Commercial), 3. Activation & Engagement (Events and Marketing). At its core, the company has an unwavering belief in embracing the opportunities offered by pushing at the edges of conventional wisdom to turn the improbable into the unignorable.