Rahul Avasthy (He/Him)

Digital Transformation & Experience at Abbott

Digital Transformation Leader | Fortune 50 Experience | Strategic Digital Marketer

Based in Chicago, Rahul is a seasoned Digital Transformation Leader with a proven track record in some of Fortune’s Top 50 Most Admired Companies. With over 15 years of experience in Digital Strategy, including an impactful 10-year tenure at Abbott, His passion is blending creativity and technology to optimize the customer journey and boost revenue.

Driving Digital and experience strategy, product, and transformational change, and thrive in gaining buy-in at all levels. Leadership style is characterized by entrepreneurship, collaboration, innovation, empathy, and confidence.

Recognized with numerous awards, including multiple product and design patents in the US and EU, and the Abbott President’s Award for three consecutive years.Recognized as a key industry player in the Digital domain and have been involved in major digital agency accounts for PepsiCo and Unilever.

Adept at complex problem-solving through design thinking and service design, and developing growth and experience strategies at an enterprise scale. His career began with MTV and Viacom18, setting a strong foundation in digital journey.

Rahul Holds a certification in Driving Digital Strategy from Harvard Business School Executive Education, an MBA with a specialization in Marketing, and a background in Computer Science from India. I am also a distinguished faculty mentor at DePaul University ID Lab (Chicago) and an alumnus of the Young Lions Media Academy, France.

Domain of expertise : Digital Strategy, Digital Transformation, Product Management, eCommerce, Customer Experience, Abbott Design System, UX, Design Ops, MarTech, Accessibility, and strategic delivery initiatives across divisions.

Other notable accomplishments include 20+ industry awards in the Digital Domain, recommendations from The Coca-Cola Company & UP Police Special Task Force (STF) India, and the creation of several industry-first healthcare marketing initiatives.

Location

San Francisco, United States

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Abbott

380 followers

Abbott is a healthcare company that develops products to improve quality of life at all stages. Abbott’s portfolio includes diagnostics, medical devices, nutritionals and branded generic medicines. They have over 110,000 employees globally with customers in over 160 countries worldwide. With 130 years of history, Abbott is an established presence in the healthcare industry. Abbott’s portfolio has products targeted towards several categories, including cardiovascular, diabetes care, diagnostics, neuromodulation, nutrition, and medicines. Some of Abbott’s best known brands include: Similac, a line of infant formulas; EleCare, a nutritionally complete, amino acid-based medical good and infant formula with iron; PediaSure, balanced nutrition for kids on the go; Pedialyte, a formulation to prevent dehydration by restoring lost minerals and nutrients; Ensure, a line of nutrition products supporting active lifestyles; FreeStyle, a glucose monitor to make managing diabetes easier and more convenient; FreeStyle Libre, a handheld reader with a small sensor that continuously monitors glucose levels, eliminating routine finger sticks; and Glucerna, specialized nutrition to help maintain health blood glucose levels and manage diabetes.


Employees

10,000+

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