Aberdeen Strategy & Research
Glen Sullivan is a seasoned multimedia sales director with extensive experience in cross-platform sales, business development, and digital media. Currently serving as Senior Multimedia Sales Director since 2016 and Business Development Director at Aberdeen Group since June 2015, Glen specializes in leveraging big data and content marketing to enhance B2B intelligence and audience targeting. Previous roles include Director positions at Media Digital Sales Consultant, International Business Times, Tnooz, and Columbus Travel Media Ltd, where Glen demonstrated a strong ability in generating new business and developing tailored marketing solutions. Early career achievements include significant contributions at The Economist Group and Reed Business Information, where Glen spearheaded integrated campaign strategies and launched marketing services, respectively, ultimately earning recognition as RBI Display Sales Team of the Year. Glen's expertise spans various media disciplines including digital, print, and events across diverse sectors such as technology, travel, finance, and news.
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Aberdeen Strategy & Research
Aberdeen is a top global provider of behavioral-based solutions to improve revenue development by discovering, prioritizing, and engaging prospects. These solutions integrate buyer intent data with data science and analyst insights to ensure that customers deliver the right solutions to the right problems at the appropriate time in the buyingjourney. Aberdeen solutions include the most powerful demand generation programs and programmatic advertising in the business, all based on their unique Buyer Intent Data and other B2B Marketing Data, as well as Aberdeen's independent fact-based Industry Research.