Access Corporate Group
Xu Ying has a diverse work experience in various industries and roles. XU started their career as a French-English-Chinese interpreter and seller at the Canton Fair in 2010. XU later worked as an organizer and French tourist guide at Canton Accueil. XU then interned as a director assistant at Guangzhou JOYIN International Wine & Spirit Exchange, and as a commercial assistant intern at SARL Nation. In 2013, Xu completed an internship as a global marine exportation intern for Danone Water at Geodis Wilson. XU also interned as a project manager assistant at Carrefour, where they focused on data analysis and dashboard creation. Following that, Xu worked as a COO at Mindo Network Technology Co. Ltd, managing departments and organizing fashion events. XU then served as a brand and marketing director at Shanghai SHU Apparel Co. Ltd, specializing in womenswear. From 2014 to 2019, Xu founded their own fashion brand agency, Shang Ni Brand Management Co. Ltd, where they provided sales, marketing, and branding consultancy services. Currently, Xu is working as a brand director at Access Corporate Group, managing multiple brands and leading brand teams for product development, branding, and marketing.
Xu Ying's education history begins in 2008 when they attended South China Normal University. XU completed their Bachelor's degree in French (Business) and also pursued a minor in Finance, graduating in 2012.
In 2011, Xu Ying continued their studies at Aix-Marseille Université, where they obtained a B.S. degree in International Business/Trade/Commerce. XU then progressed to pursue a Master of International Business Management at the same institution, completing their studies in 2014.
Based on the provided information, Xu Ying's educational background focuses on International Business, Trade, and Commerce, with a specific emphasis on French and Finance.
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Access Corporate Group
Access Corporate Group (Access) is an international brand management company with over 2,000 employees located in its global offices in Sydney, Melbourne, Auckland and Hangzhou, China. Founded in 2017, the company has grown exponentially through operating and investing in premium brands, delivering its promise of ‘Everyday Better Life’ to consumers around the world. The company operates as a complete brand management ecosystem with international premium brands, ABM ConsuMerchant™, VTN and closed loop supply chains as its cornerstones. With this integrated and unique approach, its brands have achieved an average annual sales growth of 100% over the past three years and continue to accelerate. Our Vision Everyday Better Life Our Mission To become one of the Top 10 global brand management companies in the world Our Values • Brands are our lives, we live and love them as consumers • Create and embrace change for a better future • A joy for work and life • Our greatest capability lies in teamwork without boundaries • The pursuit of excellence is in our nature • Being open brings us together effortlessly Our Brand Portfolio Vida Glow, melrose, LOVEKINS, Dr. LeWinn's, MINENSSEY, mitoQ, BEE+, eimele, THALISSI, Alissi Bronte, Amilera, BEANBODY, NAPOLEON PERDIS, Invisible Zinc, Hunter Lab, Sensori+, ch22, Doverist, Nu-Lax, Robert Oatley Wines, Paulett Wines, Burge Family Wines, Vandenberg Through three unique brand management models - brand empowerment and partnership, brand incubation, brand distribution and marketing consultancy, Access Corporate Group brings mass premium brands to a global community of consumers that exceeds 10 million people today.