Activate
Thomas Sheppard is a professional with a diverse background in corporate strategy, business development, and management. Currently serving as President/CRO at Activate, Thomas previously held leadership positions at IBM, where Thomas managed SaaS sales processes and federal accounts. Prior to their corporate roles, Thomas also served in the US Army as a Network Manager and Bradley Platoon Leader. Thomas holds an MBA from The Wharton School and a BS in Systems Engineering from the United States Military Academy at West Point.
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Activate
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Activate provides content-powered demand-generation and marketing services for business technology marketers, based our team's expertise in developing buyer insights, high-performance content and lead-nurture campaigns. The agency develops insightful buyer personas, creates multi-platform content to engage prospects at every stage of the decision-making process, then nurtures the resulting relationships across online, mobile and live platforms to convert prospects into customers. Founded by a team of high-tech media executives with deep expertise in content, multi-channel marketing and marketing technology, Activate connects messaging, marketing and measurement to deliver marketing results.