April Johnson Appling

April Johnson Appling has extensive experience in corporate communications, digital marketing, sales operations, and customer marketing within Acuity Brands, where April has served in various leadership roles since 2010. As Vice President of Corporate Communications and Events and Vice President of Digital Marketing and Channel Enablement, April has significantly contributed to enhancing customer engagement through digital interactions and event strategies. April was instrumental in developing a Sales Effectiveness division aimed at aligning processes and communications to achieve double-digit growth in intelligent lighting solutions. Prior roles include Director of Customer Marketing and Director of Marketing for Retail/Catalog, building marketing strategies across various sales channels. April's career began with internships at The Coca-Cola Company, following a dual Bachelor's Degree in International Business and Marketing from The University of Georgia.