AdTheorent
Daniel Phi Tran is a seasoned professional in yield management and data analysis, currently serving as the Sr. Director of Yield Management at AdTheorent since August 2018, where previous roles included Director of Yield Management for the West Coast and Sr. Yield Manager. Prior experience includes a Data Analyst position at Evite, focusing on ETL processes and revenue forecasting, and an Automated Trading Analyst Intern role at Xaxis, managing high-value campaign portfolios. Academic background is anchored in a Bachelor’s Degree in Economics from Pace University, complemented by minors in Statistics and Computer Science, and a history of leadership and research roles during college.
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AdTheorent
AdTheorent uses machine learning to collect, organize, and analyze data to inform decisions for impactful advertising campaigns.