Advanced Propulsion Centre UK
Di Whitworth is a seasoned marketing professional with extensive experience in brand development, digital communications, and crisis management. Currently serving as Senior Marketing Communications Manager at Advanced Propulsion Centre UK since March 2023, Di focuses on advancing net-zero transport technologies. Prior to this role, Di acted as Marketing & Communications Business Partner at Meggitt from August 2017 to March 2023, where responsibilities included brand development and social media initiatives. Previous positions include Group Director Marketing and Communications at Bernhard Company, Communications and Marketing Specialist Consultant at Vibracoustic CV Air Springs, and VP Marketing & Communications at Trelleborg Group. Di holds a BSc Hons in Modern Languages from Aston University and an MBA in International Business from De Montfort University, with additional studies at London Business School.
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Advanced Propulsion Centre UK
The Advanced Propulsion Centre (APC) collaborates with UK government, the automotive industry and academia to accelerate the industrialisation of technologies, supporting the transition to deliver net-zero emission vehicles. Since its foundation in 2013, APC has funded 170 low-carbon projects involving 402 partners, working with companies of all sizes, and has helped to create or safeguard nearly 50,000 jobs in the UK. The technologies developed in these projects are projected to save over 288 million tonnes of CO2, the equivalent of removing the lifetime emissions from 12 million cars. With its deep sector expertise and cutting-edge knowledge of new propulsion technologies, APC’s role in building and advising project consortia helps projects start more quickly and deliver increased value. In the longer term, its work to drive innovation and encourage collaboration is building the foundations for a successful and sustainable UK automotive industry. In 2019 the UK government committed the Automotive Transformation Fund (ATF) to accelerate the development of a net-zero vehicle supply chain, enabling UK-based manufacturers to serve global markets. ATF investments are awarded through the APC to support strategically important UK capital and R&D investments that will enable companies involved in batteries, motors and drives, power electronics, fuel cells, recycling, and associated supply chains to anchor their future.