AETHER Apparel
Yuhei Kawaguchi has extensive work experience as an art director and graphic designer in various companies. Yuhei started their career at Op - Ocean Pacific as a graphic designer in 2005 before moving on to Quiksilver in 2007. At Quiksilver, they held the roles of a senior graphic designer and later an art director for the Roxy Snow program. Yuhei was responsible for overseeing advertising, branding, photoshoots, graphics, marketing materials, and mentoring a team of designers and vendors. In 2013, they joined Patagonia as an art director for two years before joining AETHER Apparel in 2015 as their art director.
Yuhei Kawaguchi obtained a Bachelor of Fine Arts degree in Graphic Design from California State University, Long Beach, completing their studies from 2001 to 2005.
AETHER Apparel
AETHER (pronounced “ē-ther”) was started in 2009 when founders Palmer West and Jonah Smith were inspired to create something they couldn’t find. They were city dwellers with a passion for the outdoors, businessmen who wanted outerwear that supported their lifestyle without making them look like they were in a lift line. AETHER was born out of the desire for a men’s collection that looked at home in the city but was built to withstand the outdoors. Today, AETHER is a complete lifestyle collection for urban-dwelling, design-focused, well-traveled men and women. The company is headquartered on Melrose Avenue in Los Angeles, just blocks away from its flagship store on La Brea Avenue. Other retail locations include San Francisco, Aspen, and Jackson Hole.