Affinity Interactive
Michelle M. is an experienced professional in event marketing and management, currently serving as the Corporate Director of Events at Affinity Gaming since January 2024. Previously, Michelle held the position of Chief Operating Officer at CSP Events & Marketing from March 2023 to March 2024, where expertise in achieving key performance indicators and managing budgets for marketing activations was utilized. Prior roles include Marketing Director at Shook & Stone and Director of Marketing, Advertising, and Special Events at Westgate Las Vegas Resort & Casino, overseeing multiple departments and integrating casino and brand marketing strategies. Michelle's extensive background also features significant positions in special events management at notable establishments such as Palms Casino Resort, Hard Rock Hotel, and Bellagio, along with early experience in special events at MGM Resorts International. Michelle holds a Bachelor's degree from UCLA Extension.
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Affinity Interactive
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Affinity Interactive is an Omni-channel gaming industry leader with an expanded suite of casino and online gaming offerings. Combining leading regional casinos in Nevada, Missouri and Iowa with advanced technology, digital and media platforms, and an online betting presence, Affinity Interactive has nearly 1 million combined customers and is positioned to capitalize on the continued momentum in sports betting and iGaming globally. Affinity Interactive companies also include: the iconic Daily Racing Form, "America's Turf Authority since 1894" for horse racing and sports enthusiasts throughout North America; DRF Bets™, one of America’s fastest-growing online and mobile wagering platforms; and DRF Sports, which provides fans with exclusive up-to-date sports betting stats, insights and analysis on all major U.S. sports and leagues.