Affinity Solutions
Jay Given is a seasoned business development leader with extensive experience in strategic partnerships and advertising. Currently serving as Vice President of Business Development at Affinity Solutions since July 2024, Jay has previously held significant roles including Global Lead for Partnerships & Strategy and Client Partner at Adlook, as well as Sr. Director of Strategic Initiatives and Director of Business Development at NCSolutions. Jay has a proven track record in leveraging data and machine learning for Retail Media Networks and optimizing advertising campaigns for major brands. Earlier experience includes roles at Triad and eBay Advertising, focusing on securing media partnerships and managing comprehensive digital advertising campaigns. Jay holds a Bachelor’s Degree from the University of Florida's Warrington College of Business.
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Affinity Solutions
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Affinity is a provider of loyalty programs for financial institutions, insurance companies, and publishers in the U.S. It helps financial institutions and retailers craft precision marketing programs that drive customer acquisition, share-of-wallet, and loyalty. It drives better business outcomes for financial institutions and marketers, leveragingreal-time and secure access into where and when consumers are spending across brands, categories, geographies, and buying channels.