aidhere
Elena Eckhardt currently serves as Senior Director of CRM Marketing at Sidekick Health Germany, beginning in September 2024. Prior to this role, Elena held various positions including Director of Marketing and Director of Consulting at CrossEngage from August 2021 to August 2024, focusing on B2C CRM and Data Science consulting. Previous experience includes serving as Head of CRM at FFG Finanzcheck Finanzportale GmbH from June 2018 to June 2021, where Elena established the CRM department and integrated multiple communication channels. Other notable roles encompass Head of CRM at TOM TAILOR GROUP, Head of CRM Australia at HelloFresh, and positions at ABOUT YOU GmbH and Tchibo. Elena Eckhardt holds a Master's degree in International Business from Western Sydney University.
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aidhere
Die aidhere GmbH ist ein Digital Health Unternehmen, das 2019 von Dr. Nora Mehl, Dr. Tobias Lorenz und Henrik Emmert in Hamburg gegründet wurde. Wir entwickeln und vertreiben digitale Gesundheitsanwendungen (z.B. Apps) für verschiedene Indikationen. Die entwickelten Therapien beruhen auf verhaltenspsychologischen und neurowissenschaftlichen Erkenntnissen sowie aktuellen Ansätzen aus der KI-Forschung. Die erste digitale Gesundheitsanwendung ist zanadio (Launch Oktober 2020), welche sich an Menschen mit Adipositas richtet. zanadio ist angelehnt an die Leitlinien klassischer Adipositas-Behandlung und setzt diese App-basiert um. Der Fokus liegt dabei auf der Veränderung des gesundheitsrelevanten Verhaltens von Patientinnen und Patienten in den Bereichen Ernährung, Bewegung und Verhalten. Dadurch kann eine dauerhafte Gewichtsreduktion und vor allem -stabilisierung erreicht und das Wohlbefinden der Betroffenen gesteigert werden. ------------------------------------------------------------------------------------- aidhere GmbH is a Hamburg-based digital health company founded by Dr. Nora Mehl, Dr. Tobias Lorenz and Henrik Emmert in 2019. We develop digital health applications for a variety of indications. Our holistic therapies are based on behavioral psychological and neuroscientific research as well as the latest findings of artificial intelligence. In October 2020 we launched our first digital health application zanadio which has been developed specifically for people who have been diagnosed with obesity. zanadio is based on traditional obesity treatment guidelines that have been implemented into the App. The focus lies on changing the health-related behavior of patients in the areas of nutrition, exercise and behavior. This enables a long-term weight reduction and weight stabilization which leads to an increased well-being of those affected.