Akrapovič d.d.
Primoz Asenberger is an experienced sales professional with a strong background in the automotive and recreational products industries. Currently serving as the Area Sales Manager for Akrapovič d.d. since September 2014, Primoz manages key markets including the USA, Canada, Germany, Austria, the United Kingdom, and Russia. Prior roles include Head of Sales at SKI & SEA, overseeing the distribution of various BRP products, and Sales Manager for Cadillac, Corvette, and Hummer at SKI & SEA, focusing on sales, marketing, and event management. Additionally, Primoz has experience as a Sales and Marketing Specialist at a Honda dealership from 2005 to 2008. Primoz holds a degree from Univerza v Mariboru, earned between 1999 and 2004.
Akrapovič d.d.
Akrapovič is the market-leading manufacturer of premium exhaust systems for motorcycles and performance cars. It is a pioneer in the innovative use of titanium and super-alloys, and is at the forefront of carbon-fibre components. Akrapovič exhaust systems are renowned for increasing performance, unmistakable sound, innovative design, lightweight construction, quality workmanship, and durability. Founded in Slovenia in 1991 by former motorcycle racer Igor Akrapovič, the brand has grown to international prominence. Through racing, which has led to winning major world championship titles and setting the highest design standards – leading to Akrapovič winning more Red Dot awards in the last years – Akrapovič is consistently at the forefront of exhaust technology. The technical ability and support Akrapovič provides to racing teams to give them the competitive edge follows the same heritage and knowhow that is transferred into road and off-road systems. Increased performance, improved throttle response, more power, and greater durability are all directly related to the research, development, and testing that every Akrapovič exhaust is subjected to in the racing arena, giving it a pedigree that few others can match. The company operates from state-of-the-art factories in Slovenia, where facilities include an on-site titanium foundry, metallurgical laboratories, and hi-tech production machinery. Akrapovič employs over 1,000 staff and distributes its products in more than 80 countries.