Al Ghurair Investment
Nabeel Asim is an experienced marketing professional currently serving as the Head of Trade Marketing & Merchandising at Al Ghurair since November 2022, where responsibilities include managing the retail business portfolio across various food categories and developing trade marketing strategies for the Jenan Portfolio. Previously, Nabeel held the position of Head of Trade Marketing at Al Khayyat Investments, overseeing significant brands and annual group turnover exceeding 3 billion AED, after being promoted from Senior Trade Marketing Manager. Other notable roles include Business Development Manager at National Food Products Company, Brand Manager at Gulf International, Key Accounts Manager at FrieslandCampina, and Brand Executive at Enhance Group. Nabeel holds an MBA in Marketing and a BBA focusing on Brand Management and Consumer Behavior from Karachi University Business School.
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Al Ghurair Investment
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Al Ghurair Investment is one of the largest diversified family business groups in the Middle East, with operations in seven distinct industry sectors: foods, resources, properties, construction, energy, transportation and ventures. Established in 1960 as a trading business, Al Ghurair was one of the first pillars of industry and commerce in the emerging United Arab Emirates. Today, the Al Ghurair family name has become synonymous with the heritage, evolution and vision of the prestigious country. Headquartered in Deira, the business’ diversified operations span more than 50 countries across the globe, employing approximately 28,000 people. With a proud history of innovation and entrepreneurship, today Al Ghurair Investment continues to build on its 60-legacy, founded on a solid commitment to excellence and trust. Some Facts & Figures - Al Ghurair established the first shopping mall in the Middle East; Al Ghurair Centre, in Dubai in 1982 - It built the first flour mill in the UAE, accounting for about 30% of UAE's flour market - It has contributed to prestigious landmark projects, such as the Burj Khalifa, the Dubai Opera house, and Yas Island - It trades and sources agri-commodities from around 40 countries worldwide - It is a major player in real estate development and regeneration of 'old Dubai' For media or press enquiries, please contact media@al-ghurair.com