Al Masraf
Dr. Aajay Girit is an experienced marketing professional currently serving as Vice President of Digital Marketing & Brand at Al Hilal Official, focusing on digital transformation and brand building for the AlHilal Mobile Super App. Additional roles include Vice President of Digital Marketing & Communication at Al Masraf and responsibilities in digital channels communications at the Central Bank of the United Arab Emirates. Holding significant expertise in programmatic and digital marketing, Dr. Aajay has led campaigns for various high-profile clients in multiple regions while previously holding senior leadership positions at renowned companies such as Chubb and LivingSocial. Dr. Aajay is an academic with a Doctorate in Business Administration from Monash University and is a Fellow of the Chartered Institute of Marketing.
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Al Masraf
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Arab Bank for Investment & Foreign Trade (Al Masraf) was established in November 1975 and started its banking operations according to the Federal Decree no. 50 issued and signed by His Highness Sheikh Zayed Bin Sultan Al Nahyan in 1976. Al Masraf is a manifestation of the vision, wisdom, and farsightedness of His Highness Sheikh Zayed Bin Sultan Al Nahyan and rulers of other Emirates. The Bank was formed with the purpose of instilling co-operation amongst the Arab countries and promoting joint economic ventures among them. Al Masraf is owned by Emirates Investment Authority a part of the UAE federal government (42.28%), the Libyan Foreign Bank, Libya (42.28%) and La Banque Exterieure d’Algerie, Algeria (15.44%). We marching towards modernization aimed across all levels of the organization, to realize its dynamic mission and vision and become an innovative and preferred financial partner for all banking services. Today, we offer a full range of financial services including Consumer Banking, Corporate Banking, Islamic Banking and Treasury and Investment services to help our customers build and manage their finances. Our values encourage us to constantly update our products and services in order to meet the diverse and evolving needs of our clients.