Maison Alaïa
Lucian Lumperdean serves as the Head of Content & Digital Communication at Maison Alaïa since September 2024, following a role as Global Digital & Content Manager at Maison Margiela from February 2019 to September 2024. At Maison Margiela, Lucian implemented digital communication strategies, managed media partnerships, and oversaw content creation while collaborating with various brands such as Gentle Monster and L’Oréal. Prior experience includes a Creative & Strategic Consultant position at ALCHIMIE, a Digital Creative Consultant at Ykone where Lucian provided recommendations for luxury brands including Hermès and Dior, and earlier roles in brand communication and PR at Lacoste, centdegrés Paris, and within diplomatic press services. Educated in Communication at Sciences Po and the University of Copenhagen, Lucian holds a Master’s degree and a Bachelor of Arts in Political Science.
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Maison Alaïa
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Since 1964, Alaïa is a legendary Parisian Couture Maison, which, beyond fashion, reveals the power of femininity and the timelessness of beauty in the spirit of its namesake creator. Open to inspiration from all cultures and artistic fields, the free and uncompromising mind of Azzedine Alaia still imbues the Maison’s invention in all things. At its heart, the ateliers perpetuate Alaïa's pioneering approach to the body as sculpture; crafting through fabric, cut, and silhouettes, limitless interpretations of a woman's beauty. Mythical creations that move from day to evening are sculpted in innovative materials and in its legendary knit. They reflect both allure and comfort, structure and fluidity, as an ode to a universal femininity.