Alat
Dr Stefan Hoetzl has extensive experience in various leadership roles in the home appliances industry, including serving as President Smart Appliances at Alat. Previously, Dr Stefan held positions such as CEO at Teka Appliance Group and President at BSH Electroménager France. Dr Hoetzl also has a strong background in marketing, product management, and research in areas such as new product development and autonomous vehicles. Dr Stefan holds a Master's degree in Electrical and Computer Engineering from the Technical University of Munich, a Doctorate in Business Administration from Technische Universität Dresden, and has completed executive education programs at Stanford University and UCLA Anderson School of Management.
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Alat
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Alat is transforming global industries and creating a world-class manufacturing hub in Saudi Arabia powered by clean energy to build a better tomorrow. Our primary goal is to ensure that global companies set up sustainable manufacturing solutions in the Kingdom, benefiting from abundant clean energy resources, the country´s unique location and its investments in technology. Our strategic business sectors include semiconductors, smart devices, smart building, smart appliances, smart health, advanced industrials and next gen infrastructure.