AlmapBBDO
Marcelo Bazán is currently the Group Planning Director at AlmapBBDO since January 2023. Previously, Marcelo served as Planning Director at VMLY&R, where responsibilities included communication strategies for leading brands in retail and fintech. Marcelo's experience also encompasses roles as Planning Director at SalveTribal Worldwide and LDC, managing accounts for significant clients such as Ambev and Pepsico. Additionally, Marcelo held the position of Diretor de eventos at Grupo de Planejamento, contributing to industry events. Marcelo's educational background includes a degree in Marketing and Advertising from USP - Universidade de São Paulo, along with various strategy-focused programs at Sandbox Escola de Estratégia.
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AlmapBBDO
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#1 Global Agency of Decade - Cannes Lions. We are a creativity and business powerhouse in constant self-reinvention. We hold a firm belief creativity plays a pivotal role in the business of our clients. They are the protagonists in the stories we tell. Creativity is central to engaging and attracting not “consumers”, but fans. A hallmark of our culture: believing creativity is key for businesses, society, and people’s lives. This is our ultimate horizon, as seen by every team in our agency. And this is how we build, day after day, a great idea called AlmapBBDO.