Alshaya Group
Azhar Khalid Mohiuddin is a seasoned marketing professional with extensive experience in performance marketing across prominent companies. Currently serving as Head of Performance Marketing at Alshaya Group since July 2018, Azhar previously held roles including Performance Marketing Manager at Amazon and Head of Paid Marketing at Daraz. Additional expertise includes positions as Senior PPC Manager at EMaymar and PPC Consultant for Tohfay Pakistan and MU Link Technologies. Academic credentials include a Master of Business Administration in Marketing and a Bachelor of Business Administration in Marketing from Shaheed Zulfikar Ali Bhutto Institute of Science and Technology, complemented by early internships at Hilton Pharma Limited and Singer Pakistan Ltd.
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Alshaya Group
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Alshaya Group is a dynamic family-owned enterprise, first established in Kuwait in 1890. With a consistent record of growth and innovation, Alshaya Group is one of the world’s leading brand franchise operators, offering an unparalleled choice of well-loved international brands to customers, Alshaya Group’s portfolio extends across MENA, Russia, Turkey and Europe, with thousands of stores, cafes, restaurants and leisure destinations, as well as a growing online and digital business. Operating in multiple sectors including Fashion, Food, Health & Beauty, Pharmacy, Home Furnishings and Leisure & Entertainment, Alshaya Group colleagues are united by a commitment to authentically deliver great customer service and brand experiences.