altavia.hrg
Minnie Sprayson currently serves as an Account Executive at altavia.hrg, a position held since September 2023, following a role as Junior Account Executive at Orange Juice Communications from February to September 2023. Minnie's experience includes various customer service and administrative positions, such as Graduate Events Administrator at Orange Juice Communications and several roles at Heart of England Co-operative Society Ltd, where work spanned from April 2019 to February 2023, including positions as Bakery Assistant and Customer Service Sales Assistant. Additional roles encompass bartending at The Wheatsheaf Pub, waiting tables at On the Rocks, assisting at Experience Hair Design, and coaching tennis at Rugby Lawn Tennis Club. Minnie holds a Bachelor's degree in Tourism and Travel Services Management from University College Birmingham, completed in May 2023.
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altavia.hrg
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Retail is a huge, complex, well-oiled machine. While it doesn’t come with instructions, it can come with our 30 years of retail activation know-how. Our specialists are defined by a solid respect and deep understanding of retail in all its forms. From local supermarkets to international airports, we make the impossible happen for some of the world’s best-known brands. Backed by hard-earned, hard-learned experience, we know every retail rule, forecourt framework and hidden trap door. And crucially, we know which ones to bend, break and avoid to create exciting new ways for brands to connect with shoppers. Even in the face of restriction, our imagination flourishes to produce boundary-pushing thinking at every touchpoint. Many will have you believe that retail is simple enough to leave until last. The trained brains among us know different. Shopper and retail marketing is complicated, important and expensive enough to prioritise and get right first time. Leave it as a bolt-on, and you’ll come last in the race against competitors. Ready to make the impossible happen in retail for your brand? Send your trickiest briefs or questions to enquiries@hrg.co.uk.