Ambev
Felipe Cerchiari has a diverse work experience in various roles and companies. Felipe started their career as an Intern at Motorola in 2006. Felipe then joined Ambev in 2008 as a Trainee and subsequently held positions such as Gerente de Vendas, Gerente Regional de Projetos, Gerente de Inteligência de Mercado, Brand Manager for Antarctica and Antarctica SubZero, and Regional Marketing Director. Felipe played a key role in developing and implementing marketing strategies, managing agencies, and driving market share growth for the Ambev brands. In 2016, they also worked as a Professor Convidado at ESPM Escola Superior de Propaganda e Marketing. Currently, they hold the position of Global Brands Director at Ambev.
Felipe Cerchiari has a degree in Business Administration from FACAMP - Faculdades de Campinas, which they obtained from 2003 to 2006. Felipe then pursued Executive Education from Kellogg Executive Education in 2018, focusing on Kellogg on Branding. In 2018, Felipe completed their Master of Business Administration (MBA) from Insper Instituto de Ensino e Pesquisa, specializing in Business. Later in 2019, they attended CESAR School for a course in Digital Business Management.
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Ambev
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Ambev SA, formerly Inbev Participacoes Societarias SA, is a Brazil-based company engaged in the brewing sector. The Company produces and sells beer, carbonated soft drinks (CSDs) and other non-alcoholic and non-carbonated (NANC) beverages across the Americas. The Company's activities are divided into three segments: Latin America North, including sell of beer, CSD and NANC drinks in Brazil, as well as operations in Dominican Republic, Saint Vincent, Antigua, Dominica, Guatemala, El Salvador, Nicaragua and Cuba; Latin America South, distributing products in Argentina, Bolivia, Paraguay, Uruguay, Chile, Ecuador, Peru and Colombia, and Canada, represented by Labatt's operations, which comprises sales in Canada. The Company markets products under various brand names, such as Adriatica, Brahma, Leffe, Budweiser, Corona, PepsiCo and Lipton. It is a subsidiary of Interbrew International BV.