American Express
Allyson Mercurio is a seasoned marketing professional with extensive experience in various roles within leading companies. Currently serving as a Senior Manager at American Express since April 2019, Allyson has held multiple positions, including Senior Manager of Amex Offers Sales & Sourcing and Manager of Marketing Strategy & Development. Prior to American Express, Allyson worked at Smithsonian Channel from March 2016 to April 2019, advancing from Coordinator to Supervisor of Distributor Sales & Marketing. Allyson began their career at News Corp in July 2014 and NBCUniversal Media, LLC from August 2012 to May 2014, where roles included Sales Account Associate and Campus Marketing Representative. Allyson holds a Bachelor of Science in Marketing from the University of Delaware, complemented by minors in Advertising and International Business.
American Express
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American Express is an integrated payments company. They provide credit and charge cards to consumers, small businesses, mid-sized companies, and large corporations. Additionally, they offer products and insights to aid in business success. They are one of the largest financial services corporations in the world. As a global business, they cater to various customer groups through mobile and online applications, affiliate marketing, customer referral programs, third-party serve providers, business partners, direct mail, telephone, in-house sales, and direct response advertising. Their customers consist of consumers, travelers, businesses, merchants, and partners. With each customer, American Express works to amplify the power of every transaction. Their global headquarters is based in NYC, however, they operate in over 110 countries with 55 total office locations worldwide. They estimate around 60,000 colleagues are stationed around the world. American Express primarily engages in three operating segments: Global Consumer Services Group, Global Commercial Services, and Global Merchant and Network Services. They function together through their Integrated Payments Platform. Their Integrated Payments Platform allows American Express to analyze information on Card Member spending and build analytical tools to underwrite risk, reduce fraud, and provide targeted marketing for merchants. Their card-issuing business offers a broad set of card products to a diverse consumer and commercial customer base. Their merchant-acquiring business builds and manages relationships with merchants that choose American Express cards. This includes signing new merchants to accept their cards and handling servicing for merchants. Lastly, their Card Network Business establishes and maintains relationships in 103 countries with third-party banks to extend the reach of their global network.