Amplify
Rita Schaefer is currently the President of Schaefer Group LLC, a consulting group for K-12 Education specializing in Sales, Marketing, Strategy, and Technology. Previously, Rita held the position of Executive Vice President at Houghton Mifflin Harcourt. Rita also serves as the Sr Vice President, National Sales Manager and VP Strategic Initiatives at Amplify. Rita graduated from Augustana College with a BA in English Education, focusing on English/Language Arts Teacher Education.
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Amplify
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Amplify is re-imagining the way teachers teach and students learn. We enable teachers to manage whole classrooms and, at the same time, empower them to offer more personalized instruction, so that students become more active, engaged learners. Our digital products are leading the way in data-driven instruction, breaking new ground in mobile learning and setting the standard for next-generation digital curriculum and assessment. And our professional services team, with years of classroom experience, helps schools implement our digital solutions to meet their local conditions. An independent subsidiary of News Corporation, Amplify is built on the foundation of Wireless Generation, the pioneer that brought mobile assessments and instructional analytics to schools across America. To date, Amplify has supported more than 200,000 educators and 3 million students in all 50 states as they begin their digital transition. And we’re just getting started.