Amplitude
Nicole Spivak is a experienced marketing professional who has held various roles in companies such as Amplitude, Apex IT, and The Leukemia & Lymphoma Society. Nicole has a Bachelor's Degree in Communications, Public Relations, and Professional Writing from the University of Wisconsin-La Crosse. In their most recent role at Amplitude, Nicole serves as the Senior Marketing Manager for Global Campaigns. Prior to this, Nicole was the Director of Marketing at Apex IT and had experience in public relations, social media, copywriting, and sales.
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Amplitude
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Amplitude is the Digital Optimization System. Powered by the proprietary Amplitude Behavioral Graph, the Digital Optimization System enables organizations to see and predict which combination of features and actions translate to business outcomes – from loyalty to lifetime value – and intelligently adapt each experience in real-time based on these insights.