Amsive
Michael Coppola has over 25 years of work experience. Michael is currently working as the President of Amsive, a leading performance marketing agency. Michael is responsible for amplifying results for clients and providing a data-driven focus on direct marketing, digital, CRM, and performance creative. Prior to this role, they served as the CEO of Amsive.
In addition to their role at Amsive, Michael has also worked as an Adjunct Instructor for Digital Marketing at New York University since 2010.
Before joining Amsive and New York University, they served as the National Director of Marketing at Metro Networks from 2003 to 2006. Prior to that, they worked at RH Donnelley as a Sales Leadership-District Manager from 1996 to 2002.
Michael Coppola attended Quinnipiac University from 1992 to 1996, where they earned a Bachelor's degree in Marketing.
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Amsive
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Amsive is a data-driven performance marketing agency that enhances marketing ROI through innovative customer acquisition and engagement solutions. As a full-service agency, Amsive enables growth by leveraging digital and direct-native expertise, with dedicated teams shaping powerful strategies, creative executions, direct marketing, and digital marketing, including SEO, paid search, media, and performance measurement. Audience Science is central to our success. Our approach encompasses a unique data process for audience analysis, channel activation, testing, and measurement to ensure actionable recommendations. Audience Science helps clients navigate today’s marketing complexity to target their optimal audiences and surpass their performance objectives, always focusing on the next best customer. To learn more, visit amsive.com.