Michelle Alarcon

Our Mission Statement: "To develop and promote the responsible and ethical practice of Analytics and Artificial Intelligence across the data value chain in the Philippines." The Analytics and Artificial Intelligence Association of the Philippines (AAP) is the National Industry Board for Analytics & AI. It is the enabling organization formed to take the lead in driving the growth and evolution of Analytics and Artificial Intelligence in the country. We take pride in having the most distinguished and active players in the analytics and AI domain working to elevate the Philippines in the application of big data using up-to-date technology and resources – at pace with the 4th Industrial Revolution. AAP aims to serve the analytics and AI needs of the government, the academe, the business sector, consultants, training providers, practitioners, and aspiring professionals in this sector. Our goal is to cut across different sectors and industry horizontals and verticals to propagate and advocate DSA and AI in the Philippines.