Anine Bing
Kelly Cross has a comprehensive background in ecommerce merchandising and sales/event planning, with experience in companies such as ANINE BING, Fabletics, Laurel & Wolf, Bed Bath & Beyond, Hammacher Schlemmer, Bayfront Convention Center, and Gilt Groupe, Inc. With a Bachelor's degree in Merchandising Management from the Fashion Institute of Technology, Kelly excels in managing content curation, seasonal relevancy, product messaging, and site functionality to drive incremental growth and improve the online retail experience. Kelly also has a proven track record of successfully driving engagement, conversion, visits, and revenue through strategic merchandising initiatives.
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Anine Bing
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ANINE BING Corporation is a fast growing fashion & commerce startup revolutionizing the way products are developed, produced, marketed, sold, and delivered to customers. The brand reaches customers across social platforms, eCommerce, branded brick-and-mortar stores, and major department stores. ANINE BING has a global presence, with 15 stores in 7 countries around the world.