AO World
Laura Hobson has a diverse background in marketing and digital product management, with experience working in various roles at companies such as AO, Virgin Money, and Enigma Interactive. Laura served as the Director at Fusebox Design, where Laura honed their skills in delivering marketing solutions to public and private sector organizations. Prior to this, Laura worked as a Marketing Coordinator at NJL Yorkline, focusing on establishing the marketing department and brand strategy. Laura's career began at Newcastle United Football Club as a Client Services Executive, where Laura managed relationships with sponsors and matchday clients. With over 10 years of experience, Laura has a strong foundation in marketing and product management.
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AO World
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AO World Plc is an online retailer of electrical products. The Company operates through two segments: online retailing of domestic appliances to customers in the UK, and online retailing of domestic appliances to customers in Europe (excluding the United Kingdom). The Company offers over 5, 500 stock keeping units (SKUs) in the United Kingdom, approximately 2, 000 in Germany and over 600 in the Netherlands. The Company offers a range of ancillary services, such as customer finance options, an unpack and recycle service, product care packs, and disposal and connection services. In the United Kingdom, the Company operates in approximately three categories: Major Domestic Appliances (MDA), Small Domestic Appliances (SDA) and Audio Visual (AV). The MDA market offers built-in appliances, such as dishwashers. The SDA market comprises small appliances, food preparation and floor care. The AV market includes television, audio, set-top boxes, digital versatile disc (DVD) and Blu-Ray players.