Khushboo Asawa

Khushboo Asawa is an experienced professional in business development and product management, currently serving as a Growth Manager at APAC Financial Services Private Limited since July 2025. Prior to this role, Khushboo held the position of Assistant Vice President - Product at SMFG India Credit from February 2024 to June 2025 and served as Deputy Vice President at SarvaGram from February 2022 to February 2024. Additionally, Khushboo has a background in product management at ICICI Bank, where roles included Senior Product Manager and Product Manager, and completed a marketing internship at Amul. Khushboo holds an MBA in Business Administration and Management with a focus on Rural Management from the Institute of Rural Management Anand, along with certifications in Fintech and Digital Marketing.