AppCard
Roni Sela has extensive experience in finance and accounting roles. Roni began their career in 2010 as a Hi Tech Audit Senior at Deloitte, followed by an Assistant Controller role at Taboola in 2013. In 2014, they became Corporate Controller at Cogito Systems, and in 2018 they moved to KeyMe as Director of Finance and Accounting and Controller. Most recently, in 2021, they joined AppCard, Inc. as VP of Finance and Director of Finance.
Roni Sela studied at The College of Management Academic Studies from 2007 to 2011. During this time, they obtained a Bachelor of Business Administration (B.B.A.) in Accounting in 2010 and a Higher Diploma in Accounting in 2011.
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AppCard
Founded in 2011 by the team behind ICQ, Dotomi and Jajah—and backed by Peter Thiel, (via Founders Fund), Eric Schmidt (via Innovation endeavors) and Jerry Yang, AppCard disrupts traditional retail sales with its global platform for data-driven marketing. We analyze, target, and engage your customers to increase their lifetime value.