Applied Intuition
Karl Heiselman is a design executive with extensive experience in leading design initiatives across multiple prominent companies. Currently serving as Head of Design at Applied Intuition since February 2025, Karl previously held the position of Senior Director at Apple from May 2014 to February 2025. Prior to Apple, Karl was the CEO, Managing Director, and Executive Creative Director at Wolff Olins from January 2002 to May 2014. Karl also owned an independent design studio called The Farm in San Francisco from January 1996 to January 2000 and served as Creative Director at Swatch Group from January 1994 to January 1996. Karl holds a degree in Industrial and Product Design from the Rhode Island School of Design, attended Babson College, and has a strong foundation in leading and innovating design strategies in various sectors.
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Applied Intuition
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Applied Intuition offers simulation software and infrastructure tools to safely test and validate autonomous vehicles at scale.