APPROVE
Robin Salter is the Chief Marketing Officer at APPROVE, where they oversee all marketing activities for the company. Prior to this role, they worked as a Freelance Copywriter for Robin Salter Copywriting, where they accumulated over 15 years of experience in writing marketing, advertising, and business communications copy. In the past, they also held positions such as Senior Copywriter and Creative Manager at BannerDirect, National Sales Manager at ExpoStar Displays and Graphics, and Marketing Manager at Discover Card. Robin Salter graduated from Northern Illinois University with a B.A. in Corporate Communications.
APPROVE
APPROVE is a B2B SaaS solution that enables equipment manufacturers and distributors to integrate financing at every point of influence in an equipment buyer’s journey. APPROVE leverages a curated network of equipment finance lenders and uses sophisticated technology to match customer finance applications with the ideal lending solutions.