Matt Giese

Matt Giese is an accomplished Chief Operating Officer at Funny Water since October 2022 and operates a consulting firm focused on sales and marketing strategies for beverage companies. With extensive experience as an advisor at AppyHour®️ Inc. and former EVP of Sales and Strategy at Lisco Spirits, Giese has a strong background in route-to-market strategies for brands in the ready-to-drink sector. Previous roles at Constellation Brands included Surge Team Lead and Regional Sales Director, overseeing sales and marketing efforts across multiple states. Giese's career began at Diageo and Brown-Forman, managing wine and spirit brands and driving sales initiatives in various regional markets. Giese holds a Bachelor of Arts in Economics from the University of Wisconsin-Madison.