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Petra Tant

Vice President, Product Management – Content Cloud at Aprimo

Petra Tant has extensive experience in product management, with a focus on content cloud and DAM solutions. Petra started their career at Artwork Systems N.V. in 1993 as a Product Manager for Labels & Packaging. Petra then joined ADAM Software in 2007, where they held roles such as Team Leader Partner Support and VP of Product Solutions, before becoming VP of Product Management at ADAM Software (an Aprimo company) in 2015. At Aprimo, Petra held the position of Director of Product Management for the Smart Content Hub before becoming Vice President of Product Management for Content Cloud in 2017. In this role, they guided product teams, managed partners and customers, and evaluated market needs.

Petra Tant has a Master's degree in Grafische Bedrijfsleiding from Arteveldehogeschool, which they obtained from 1986 to 1989. Petra also has a certification as a Certified Scrum Product Owner (CSPO) from Innovel LLC in 2011. Petra has additional certifications including Product Academy Fundamentals from McKinsey & Company (obtained year unknown), Product-led Certification from Pendo.io (obtained year unknown), and another Certified Scrum Product Owner certification from Scrum Alliance in 2011. Petra also has education history in the Printing Industry field of study from HOGENT, but it is unclear whether they obtained a degree from this institution.

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Ghent, Belgium

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Aprimo

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Aprimo's leading Digital Asset Management Software & MRM System allow you to optimize your marketing processes, brand assets, and digital content resources.


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