Ardshinbank CJSC
Naira Babayan is an experienced professional in strategic marketing and analysis, currently serving as the Head of the Strategic Marketing Division at Ardshinbank CJSC since March 2013. Previous roles include Head of Strategic Analysis and Planning Unit and Head of Sales and Support Unit at HSBC Bank Armenia CJSC between November 2010 and March 2013, and Sales and Marketing Manager at INSIGHT Internet Marketing Company. Naira's early career features positions as a Branch Representative for HSBC Bank, a Customer Service Agent at "Armenia" International Airports" CJSC, and a Research Assistant and Interpreter at Hiroshima University. Naira holds a Master's degree in Finance and a Bachelor's degree in Economics from Armenian State University of Economics, and has completed several certificates in strategy execution, management essentials, and business analytics from Harvard Business School Online.
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Ardshinbank CJSC
Mission of the Bank Provide high quality banking services to both traditional customers in industrial, construction, trade sectors as well as to customers in other sectors of economy by operating in step with ongoing economic development and trends. The Bank will continue its innovation policy by adopting new high quality banking services shaped to fully satisfy the changing needs of all the segments of target market, to improve the degree of confidence and transparency in bank-client relationship, to keep leader's position in Armenian banking system and to provide with maximum returns to the shareholders.