Riddhi M.

Riddhi M. is an accomplished account management professional with extensive experience in the healthcare and digital marketing sectors. Currently serving as Account Director at AREA 23 since December 2024, Riddhi previously held the role of Group Account Supervisor at ConcentricLife, where responsibilities included managing high-level client service and overseeing numerous direct-to-patient initiatives for a rare disease drug brand. Earlier experience includes positions as an Account Manager at Merkle, where leadership in financial operations and client satisfaction was critical, and as a Product Manager at Enable Mobile Technologies, where Riddhi successfully launched an award-winning educational platform. Riddhi's educational background includes a Master of Management Studies from Xavier Institute of Management and Research, a BSc in Microbiology and Biochemistry from St. Xavier's College, and a PG Diploma in Digital Marketing from TimesPro in collaboration with Dentsu Aegis Network.