Breanna Banford

Engagement Director at Article Group

Breanna Banford has a diverse work experience starting in 2009 as a Public Relations Intern at the Eastman House International Museum of Photography and Film. Breanna then worked as a Public Relations Intern at Text 100 and as a Communications Specialist/Intern at Xerox. In 2013, they joined Yelp.com as the Rochester Community and Marketing Director, where they were responsible for marketing strategy and content strategy. In 2019, they joined Article Group as an Engagement Manager, then moved on to become an Engagement Lead and currently works as an Engagement Director. In this role, they serve as a creative and strategic partner to product marketing managers, leads creative teams, and manages various projects for B2B tech clients. Their responsibilities include creating project proposals, contracts, budgets, schedules, and overseeing internal and client-facing workflows.

Breanna Banford completed their education from 2006 to 2010 at Quinnipiac University, where they obtained a Bachelor of Arts degree. Breanna pursued a dual major in Public Relations and Spanish during their time at the university. In addition to their formal education, Breanna Banford has also gained various certifications. Breanna acquired an Inbound Certification and a Content Marketing Certification from the HubSpot Academy in June and May of 2018, respectively. Furthermore, they received certification in Preventing Workplace Harassment, although the specific details regarding the month and year of completion are unavailable.

Location

Rochester, United States

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Article Group

Hi there. We’re Article Group, and we’re a product marketing agency. We specialize in creating messaging and positioning frameworks, GTM campaigns, sales enablement, and content strategies for people with big ambitions that need smart solutions. Let’s do great work together. info@articlegroup.com