Artsana Group
Cecilia Menarini is an accomplished professional with extensive experience in digital strategies, eCommerce, and brand management. Since January 2004, Cecilia has been with Artsana Group, initially serving as Product Manager and progressively advancing to Head of Digital, eCommerce and CRM, where responsibilities include the global implementation of digital strategies and oversight of online sales across all brands. Prior to Artsana, Cecilia founded Wishtagger, a social network focused on gifting and online shopping, and worked as an EU Project Coordinator for the European Commission. Cecilia's educational background includes a degree in Competitive Marketing Strategy from Wharton University and a Master in Organization from SDA Bocconi.
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Artsana Group
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Artsana Group is the leading Italian company competing at a global level in the parenting space, which goes well beyond baby-care. Our broad brand portfolio includes brands that nurture not only families, but society, and the environment as well. Headquartered in Grandate (CO-Italy) Artsana Group was founded by Pietro Catelli on 1946, with a focus on medical products. In more than 70 years after Catelli’s insight gave birth to the company, we have developed a wide brand ecosystem through the creation of new businesses and company acquisitions. Ranging from baby care, to condoms, and to self-empowerment, the brands in the Artsana family include: Chicco, Recaro, Boppy, Fiocchi di Riso, NeoBaby, Pee & Poo, Giordani, That’s Love, Control and all the brands in the Prénatal Retail Group (Prénatal, Bimbostore, Toys Center and King Jouet) The Company counts 37 branches all over the world as well as 100 distributors, and more than 1,000 retail locations, giving it a presence in over 120 countries. More than 8,000 employees contribute to the passion, innovation, and responsibility, that are the core values of the Artsana Group. Artsana Group purpose is working for a sustainable parenting, through solutions, products and services which solve the key tensions of individuals, couples and family, with a strong focus on innovation.