Rob Needham

Software Development Director at ASK4 Ltd

Rob Needham is a seasoned software development leader with extensive experience in engineering and management roles across various companies. Currently serving as Software Development Director at ASK4 Ltd since January 2025, Rob previously held the position of Director of Engineering at RLDatix from November 2022 to January 2025. Earlier, roles included PM at Vouch/Goodlord and Head of QHSE Development at Ideagen Plc, where Rob coordinated over 50 team members utilizing an agile methodology. With a long tenure at Qualsys Ltd as Technical Director and Infrastructure Manager, Rob led the transition from waterfall to agile development practices. Educational credentials include a Business/Commerce degree from Cambridge Judge Business School, a Certificate in Company Direction from the Institute of Directors (IoD), and a Bachelor of Science in Management Information Systems from Sheffield Hallam University.

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Sheffield, United Kingdom

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ASK4 Ltd

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ASK4 is a established provider of Internet, smart building tech and IT solutions, delivering connectivity and technology services to hundreds of thousands of users internationally. Our goal is to support our clients’ aims and deliver the best connectivity experience to their residents. As specialists in multi-tenant living, our expertise and knowledge enable us to deliver resilient, high-performing services to a variety of clients internationally, including purpose-built student accommodation, universities, Co-Living, Build-to-Rent and other multi-tenant properties. We have a history of building long-term partnerships by delivering on our commitments and working every day to meet the evolving needs of our clients and their residents. ASK4 is led by Chief Executive Officer, Andrew Dutton, supported by Chief Financial Officer Richard Mogg, Commercial Director Jonathan Thornhill, Sales Director Rob Crowther and Chief Operating Officer Simon Day.