Atheon Analytics
Nick Calver is an experienced marketing professional with a diverse background in product marketing and strategic communications. Currently serving as the Marketing Director at Atheon Analytics since June 2022, Nick previously held leadership roles at dunnhumby as Product Marketing Lead for Media, where successful product launches were achieved through account-based marketing strategies. Prior roles include leading the Cyber Security product marketing portfolio at IT Governance Ltd, developing and executing marketing strategies for Ixaris Systems Ltd's virtual card payment solutions, and managing online payments marketing and international marketing at WorldPay. Nick's early career includes significant positions at GE and Abbey National, providing a comprehensive foundation in market analysis, product development, and brand management. Educational qualifications include an MSc in Marketing Management from Aston University and a BSc in Plant Biotechnology from the University of Nottingham.
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Atheon Analytics
Atheon Analytics provides the SKUtrak Demand Intelligence Platform, equipping grocery suppliers with timely and actionable insights into product movement. We are committed to collaborating with all stakeholders to optimise the grocery supply chain. Our goal is to help increase the availability of products in depots and stores, and minimise working capital and other stockholding costs. We believe in driving waste out of every stage so that shoppers receive the products that they want, in the locations that they want, when they want, without paying the earth for them. Our flagship product, the SKUtrak Demand Intelligence Platform, collects, harmonies, and enriches demand signals from various retail sources, transforming retail data into deep demand insights. Supply chain, commercial, and data teams can access intelligence through engaging dashboards or any of your in-house applications. Unlocking intelligence on demand, SKUtrak gives businesses the power to make smarter and more profitable decisions every day.