Annie Barnicle

Annie Barnicle is a seasoned marketing professional currently serving as a Senior Growth Marketing Strategist at Attentive since September 2023, focusing on lifecycle acquisition and emerging markets. Prior experience includes roles at Formlabs, where Annie progressed from Demand Generation Specialist to Associate, overseeing impactful webinar programs, optimizing customer engagement through the Drift platform, and managing a global email calendar to drive demand. Earlier roles include a Marketing Digital Analytics Co-op at ServiceNow, a Digital Marketing Co-op at BMAS Agency, and an Online Marketing Co-op at iRobot, contributing to SEO strategies and social media campaigns. Annie holds a Bachelor of Science in International Business, Marketing, and Marketing Analytics from Northeastern University and has enriched academic experience through a study abroad program at Queen Mary University of London.