Avendi
Marin Popov currently serves as the National Field Sales Manager at Avendi since August 2025. Prior to this role, Marin Popov accumulated over 14 years of experience at The HEINEKEN Company, holding various positions such as Regional Sales Manager, Trade Marketing Manager for the Fragmented Trade and Off Trade Channel, Regional Key Account Manager for East Bulgaria, Key Account Supervisor, and Sales Representative. Marin Popov's educational background includes a Master's degree in Corporate Management obtained from Dimitar A. Tsenov Academy of Economics in 2021 and a Bachelor's degree in Corporate Finance from the same institution, earned in 2019.
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Avendi
VM Finance Group is a Bulgarian economic group which manages a portfolio of 11 companies in various industries, including FMCG distribution, logistics, building installations and technologies, media, advertising and education. A high recognition for our impeccable business reputation, effective strategy and continuous improvement is the award “The most outstanding family business in CEE” we received in 2015 by the Vienna-based Bank Gutmann. Avendi, part of VM Finance Group, is a leading company in the field of FMCG marketing and distribution. We are the Bulgarian home of globally well-known brands such as Baileys, Bushmills, Captain Morgan, Efes, Grolsch, Guinness, Hellmann's, Hennessy, HiPP, J&B, Johnnie Walker, Knorr, Kotanyi, Lipton, MAM, Moët & Chandon, Monin, Nestle Purina, Perrier, Pilsner Urquell, Acqua Panna, S. Pellegrino, Smirnoff, Tabasco, Vittel, Florina. Our team of professionals is the main driver to provide exceptional level of service which is recognized by our customers, suppliers and employees. Part of our company culture are the winner’s attitude and the intention to have fun on the way to the top. In our 15 year history we had many stories of success which motivates us to improve even further. We have received many awards by our main partners which makes us proud with the recognition of our work.