Luke Sherry

Luke Sherry has over 20 years of experience in various digital marketing and leadership roles. Their most recent position is as the Head of Direct Acquisition & Engagement at Aware Super, where they are responsible for managing direct-to-consumer growth and engagement. Prior to this, Luke worked at Sunsuper as the Head of Consumer Direct, where they developed the organization's digital marketing capabilities and implemented strategies to increase product demand and member engagement. Luke also held the role of Digital Performance and Optimization Manager at Sunsuper, where they focused on improving the performance of digital experiences and optimizing conversion funnels. Before joining Sunsuper, Luke served as the Senior Manager of Digital Channels at CUA - Credit Union Australia Limited, where they oversaw digital initiatives. Luke also worked as a Digital Marketing Specialist at Firstmac, where they were responsible for online sales and developing digital growth strategies. Luke began their career as the Founder and Development Director of JSA Digital, a digital agency. Luke also worked at Brisbane Economic Development Agency as the Digital Marketing Manager, Imagination as an Automotive Human Machine Interface (HMI) Producer, and Digitas UK as a Senior Project Manager. Luke holds a strong background in digital marketing strategy, consumer engagement, and digital experience optimization.

Luke Sherry attended QUT (Queensland University of Technology) from 1996 to 2000, where they pursued a BA in Communication Design. Their field of study focused on Communication Design.