Amy Tran

Digital Engagement & Innovation Coe Director at AXA Hong Kong and Macau

Amy Tran is an accomplished professional with extensive experience in digital engagement and transformation. Currently serving as the Digital Engagement & Innovation CoE Director at AXA Hong Kong and Macau since July 2020, Amy previously held multiple associate director roles at AIA from December 2006 to July 2020, focusing on business transformation, corporate vitality strategy, and marketing solutions. Academic credentials include a degree from the University of Melbourne.

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AXA Hong Kong and Macau

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AXA Hong Kong and Macau is a member of the AXA Group, a leading global insurer with presence in 51 markets and serving 93 million customers worldwide. Our purpose is to act for human progress by protecting what matters. As one of the most diversified insurers in Hong Kong, we offer integrated solutions across Life, Health and General Insurance. We are the largest General Insurance provider and a major Health and Employee Benefits provider. Our aim is to not only be the insurer to provide comprehensive protection to our customers, but also a holistic partner to the individuals, businesses and community we serve. At the core of our service commitment is continuous product & service innovation and customer experience enrichment, which is achieved through actively listening to our customers’ needs and leveraging and investing in technology and digital transformation. We embrace our responsibility to be a driving force against climate change and a force for good to create shared value for our community. We are proud to be the first to address the importance of mental health through different products and services and thought leading iconic research. Our overall Sustainability Strategy, with emphasis on climate strategy and biodiversity commitment, is developed based on TCFD recommendations. We are committed to integrating environmental, social and governance factors across our business and strive to contribute to a sustainable future through 3 distinct roles - as an investor, insurer and an exemplary company.